In the Media

By the age of 21 he owned a growing barbershop business with new product range launches in the works – then Covid-19 shut it all down. But Hohepa 'Hops' Rutene found enforced time out of the business has allowed him to lay a plan for even greater success. He tells his story here.

At the age of 24, his list of achievements is something to really be admired. But Hohepa, or ‘Hops’ as he’s sometimes known, wasn’t always the accomplished businessman that he is today.

The owner of barbershop Boar & Blade, Hohepa Rutene, or “Hops” as he’s known to his mates, has spent many years helping Kiwi men of all ages look and feel good.

If you’re used to popping to the barber on the reg things will start to get real pretty soon. The shorter the hair, the faster it seems to grow and many of us are staring at a hairy future without a trip to the pros for a refresh for the forseeable.